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Marketing Business Analyst

Company: CC Services, Inc.
Location: Bloomington
Posted on: January 11, 2022

Job Description:

As a Marketing Business Analyst, you'll support Marketing in meeting their objectives by understanding the overall Marketing Plan and providing thoughtful analysis to different parts of the plan while keeping a strategic lens. Your recommendations will drive direction and execution of the plan. You will present recommendations to different layers of management and interact with different areas throughout the organization.
In addition, this role will serve as the primary business analyst as new projects come up and need researched, providing analysis, vision of alignment to the plan (or not), and recommendations based on your findings. You will serve as a stakeholder for projects as needed to ensure Marketing objectives can/will be met.
This position offers a hybrid work schedule and is based out of our corporate offices in Bloomington, IL.
How does a Marketing Business Analyst make an impact?
Understands business change needs; assesses business impact of those changes, capturing, analyzing and documenting requirements and supporting the communication and delivery of requirements with appropriate stakeholders.
Takes the lead in assisting with the business case, eliciting requirements, translating and simplifying requirements, and use requirements to drive the design or review of test cases, process change requests, and manage a project's scope, acceptance, installation and deployment.
Clarifies, updates and improves the business processes impacted by technology changes, and maps out the requirements for one or more systems to support needs and processes.

Job Requirements:
Do you have what we're looking for?

Marketing knowledge - in-depth understanding of marketing fundamentals and strategy including integrated marketing, customer experience, marketing plans, and go-to-market.
Analysis - ability to ask the right questions to get to root causes of issues while keeping strategic mindset. Ability to research, analyze, and form recommendations that can be communicated to different audiences effectively.
Solution Oriented - Ability drive to solutions, actively think about next steps.
Presentation/speaking skills - concisely build recommendations and speak to them (with confidence and ability to answer tough questions).
Typically requires bachelor's degree and at least 2 -years of business analysis, project management, information technology or related experience (or equivalent, such as 4 -years of experience or master's degree and no experience).
Why work with us?
Our employees and representatives serve nearly one million households with our diverse range of personal and business insurance products as well as retirement and investment services. We build relationships and work together to create a stronger, more secure future for our clients and our communities. We're a big company, yet small enough you can make an impact and won't get lost in the shuffle. You'll have the opportunity to learn and grow throughout your career, either within this role or by exploring other areas of our business.
You'll be able to take advantage of our benefits package, which includes insurance benefits (medical, dental, vision, disability, and life), 401(k) with company match, parental leave, paid time off, paid company holidays and time off to volunteer in your community. Please click here to learn more about who we are and the many benefits we offer our employees.
COUNTRY Financial is committed to providing equal opportunity in all areas of employment, and in providing employees with a work environment free of discrimination and harassment. Employment decisions are made without regard to race, color, religion, age, gender, sexual orientation, veteran status, national origin, disability, or any other status protected by applicable laws or regulations.
Come join our team at COUNTRY today!
COUNTRY Financial does not generally sponsor individuals for employment-based visas for this position.

Keywords: CC Services, Inc., Bloomington , Marketing Business Analyst, Advertising , Bloomington, Illinois

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